What is a CRM system?

A customer relationship management (CRM) system is a contact management solution. A CRM system formalises the way that data about prospects, customers and contacts are held.

Having an organisation’s key information held consistently within one secure system offers a professional and scalable solution for managing an organisation’s activities. A CRM system is also a recognised efficiency driver, with over 65% of businesses adopting some form a CRM software within their first five years.

Microsoft Dynamics 365 is a leading cloud-based CRM application.  Cost-effective through its simple monthly licensing model, Dynamics 365 supports a wide variety of business activities.

For a demo of a Dynamics 365 CRM solution, please get in touch:

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Microsoft Dynamics 365 Customer Engagement

Microsoft Dynamics 365 offers specialised modules to support business functions.

Collectively known as Customer Engagement (CE), each module can work in isolation or together to create more connected business data. Modules can also integrate with a wide range of other Microsoft and third-party software solutions, including accounts and marketing automation software for enhanced functionality

As an experienced Microsoft Dynamics practice, Akita develops the full range of Dynamics 365 CE solutions. Discover more about each below.

Microsoft Dynamics 365 Solutions

Discover more about the Dynamics 365 CRM solutions and how they can enhance specific areas of your operations

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Dynamics 365 Sales

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Dynamics 365 Customer Service

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Dynamics 365 Marketing

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Dynamics 365 Field Service

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Dynamics 365 Project Service Automation

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Dynamics 365 Charity Solutions

Microsoft Dynamics Services

Our Microsoft Dynamics practice offers the full spectrum of Dynamics services to the organisations and institutions we work with.

Our consultants are highly practised and qualified Dynamics professionals, with experience of working across a wide range of industries.

We’re highly flexible in our service provision, so can deliver both ad hoc and ongoing services as necessary.

For more information please get in touch:


About Akita Intelligent Solutions

We’re the trusted partner to organisations across the UK and internationally, delivering bespoke solutions in Microsoft Dynamics that meet the needs of business. With over 20 years of experience in digital success solutions, our consultants design, develop, manage and support Microsoft Dynamics setups for organisations ranging from SMEs to the FTSE 250.

Our team of experts are experienced in creating CRM solutions that make a real difference to businesses and support organisational growth. Their expertise is recognised not only by the customers we attract but in Akita's Microsoft Gold Partner status. To find out more about the CRM projects we undertake, please view 'Our Work'.

Our Work