The pressures on modern marketers are huge. Trying to accurately deliver and track compelling multi-channel campaigns and content with justified ROI requires superhuman effort.
Marketing automation software can significantly ease the burden, streamlining campaign delivery and measurement across all platforms.
While many marketing software solutions do a good job of integrating email campaigns with social media and website activity, few are designed to work indigenous with an organisations’ CRM system. The result is poor alignment between marketing data and that of the wider organisation, causing miscommunication, duplication of work and potential loss of sales.
As a marketing automation solution, Click Dimensions overcomes this by being native to Microsoft Dynamics. All functionality and data lives inside of Dynamics, meaning all marketing tasks sit inside your CRM or ERP system with data automatically logged to your Dynamics contact records.
This offers the key benefit of being able to see within Dynamics exactly which campaigns your lead and customer contacts have seen, the social posts they’ve clicked on and their activity across your website. For more information please contact us.
Features Of Click Dimensions
Click Dimensions includes all of the features that marketers have come to expect from professional automation solutions. These include:
Email Marketing – Create compelling emails (with drag and drop functionality), choose audiences, schedule, then track results all within Microsoft Dynamics
Web Forms – Capture new opportunities with forms that link form data straight into Dynamics
Landing Pages – Build website-style pages utilising web forms that can capture information or trigger wider marketing activities and campaigns
Social Posting – Manage social media content across multiple channels from within Dynamics, including response tracking
Campaign Automation – Launch multi-channel campaigns with automated actions based on contact interaction
Lead Scoring – Assign all lead and customer contacts with scores based on activities and trigger actions once defined thresholds are reached.
With access to all features from within the Dynamics interface, marketers will have an intuitive platform from which to master their campaigns and lead generation activities.
Click Dimensions with Akita
We’ll oversee deployment and configuration of Click Dimensions and ensure that all users and stakeholders receive the appropriate training for their use.
To arrange a demonstration or request pricing, please get in touch.